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An Outsider’s View on Why Minneapolis is a Top City for Marketing Agencies
Just over a year ago, my then girlfriend had narrowed her job search down to about 10 different cities in the United States. My plan was to quit my job in Washington, DC and follow her to our new home,...
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PROUD TO BE RECOGNIZED AS MINNESOTA LEADERS IN HEALTH CARE INNOVATION AND...
When the Minnesota Business Magazine announced its list of finalists for the 2015 Leaders in Health Care Awards we were thrilled to have been recognized in two different categories! I am humbled to...
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Meet the MN Beer + Brands Panel: A Spyder Trap Digital Way Finder Event!
Back in March, we brought in some heavy hitters in the Minnesota healthcare industry for an exciting panel. On November 5th, we’re shifting gears to another fast growing and popular Minnesota industry:...
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MN Beer and Brands Panel Recap: Navigating Small Business Marketing and...
We opened up our doors, and our bar, on November 5th for some MN beer enthusiasts looking to learn a little more about the Twin Cities craft brewery industry. Attendees enjoyed free samples of our...
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RED FLAGS TO LOOK OUT FOR WHEN CHOOSING A DIGITAL MARKETING PARTNER
The Twin Cities is fortunate to be a region with a large and diverse corporate landscape. It’s home to both Fortune 500s and a flourishing startup scene. As a result of that business ecosystem,...
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Support and Develop: The Women of Spyder Trap Lean In
Traditionally, it hasn’t been the easiest task for women to get ahead in the tech industry. If we’re being honest, the same could be said for most [all] industries, past and present. In 2013,...
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Spyder Trap Company Culture: Spirit Week, Charity, & Team Building
When I started at Spyder Trap a year ago, I was completely new to the world of digital and to the collaborative and exciting—non-corporate—atmosphere that came along with it. My experience here has...
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Meet the Panel for our next Digital Way Finder Event: Digitally Made in...
Back in November, we had a great time talking about (and drinking) Minnesota Beer with an exciting panel of local breweries. Now on May 12th, we’re bringing back our Digital Way Finder event to...
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The Digitally Made in Minnesota Event Recap
On May 12th the crowds packed into our office to hear from panelists representing some of the best digital and tech companies in the Twin Cities. For whatever reason, not everyone was able to join us...
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How to Create User-centric Digital Experiences in 2016: My Confab Central...
Last week, I was fortunate to represent Spyder Trap at Confab Central 2016, a fantastic conference designed to teach content and UX professionals “to create, deliver, and manage content that’s...
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Digital Roundup: This Week in Tech News
It’s been a busy week in the world of technology. Lots of big things going on you may have heard about like Apple’s WWDC conference and some things you may have missed like Amazon opening a new big...
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The Best Places To Visit in Minneapolis’ Loring Park Neighborhood
This summer, our Spyder Trappers have been busy taking high-quality photographs and writing creative copy for various businesses and attractions in the Loring Park neighborhood of Minneapolis. It’s not...
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The End of Summer: As a Spyder Trapper
If you didn’t read some of the Spyder Trap blogs from the beginning of summer you may have missed something: Spyder Trap hired a summer intern. That intern was me, Parker Abena. A quick bit about me, I...
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Bacon & Conversation – Social Media Breakfast Recap
Spyder Trap encourages its employees to attend events and conferences to expand their knowledge and refine their craft. With that in mind, our resident social media enthusiasts, Taylor Werdel &...
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AdFed #TrendingNorth: A Lesson in the Art of Conversation
When it comes to representing a brand on social media, the most important thing to remember is the art of the conversation. To connect with an audience, presenting value, staying engaged, and...
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Content Strategy Minneapolis Meetup: Buyer Personas
The Twin Cities has always been home to creatives and marketers alike, and in typical Minnesota Nice fashion, they aren’t shy about coming together to network and share their ideas. Enter Meetup, a...
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Building Buyer Personas: Content Strategy Meetup Recap
Persona So Great-a We are very fortunate to have a great event space here at Spyder Trap. We use it for our team, for our clients, and for industry groups in the area. So, when I heard that the...
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Managing Your Online Reputation: Social Media Breakfast Recap
How many of you read reviews on a restaurant before you eat there? Or research a product before you purchase it? Or even browse Glassdoor reviews before interviewing at a certain company? We all know...
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